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California Prop 65 Warning

How Is California Proposition 65 Affecting Ecommerce?

January 18, 2019 by Pete Petracco

Originally approved more than thirty years ago in 1986, California Proposition 65 has had a lasting impact on commerce across a number of industries. The law requires that the state publish a list of all chemicals included in a product that have been shown to cause cancer or impact reproduction. While the law doesn’t address […]

chatbots for ecommerce

Getting Started with Chatbots For Ecommerce

August 16, 2018 by Susan Petracco

Ecommerce chatbots are becoming increasing common as companies discover that this form of artificial intelligence can be a useful marketing tool. This is particularly true for small businesses without the resources to provide live chat services around the clock. Although the method by which business uses ecommerce chatbots can vary by industry and target audience, […]

Improving Performance on your Miva Merchant Site

Improving Performance on your Miva Merchant Site

June 26, 2018 by Susan Petracco

One of the most common complaints we hear from customers is that their site is slow. Either customers are complaining, the client is having trouble using it in-house, or they’ve heard that speeding it up can help with SEO. All of these are great reasons to consider working on making your site faster. In case […]

Progressive web apps for ecommerce

Is a PWA Right for Your Ecommerce Business?

January 29, 2018 by Susan Petracco

As an online seller, you know that it’s imperative to stay on top of the latest trends if you want to remain competitive. That can mean many things, of course, from utilizing a new marketing strategy to updating your products themselves. With technology advancing all the time, and with more and more sales completed from […]

customer satisfaction

How to Practically Guarantee Customer Satisfaction

December 20, 2016 by Susan Petracco

A great website, low prices, and a wide selection of products – these things draw in shoppers. But even more important is your customer service. Because if your customer service stinks, shoppers aren’t likely to buy from you – at least, not more than once. The good news is that it’s possible to almost guarantee […]

Miva Merchant SSL

How to Migrate your Entire Miva Site to SSL

January 17, 2015 by Susan Petracco

Back in mid-2015, Google started giving a small rankings boost to sites that were encrypted with an SSL certificate. As of this writing, it’s commonly thought that the boost is fairly small, but since Google has committed themselves to higher security on the web, we expect that it will grow in the future. Besides, if […]

new year's resolutions

Your Website’s 2015 New Year’s Resolutions

December 31, 2014 by Susan Petracco

It’s almost a brand new year – 2015 starts TOMORROW. Can you believe it? Like me, you probably have your own New Year’s resolutions. Maybe you want to quit smoking, lose weight, or spend more time with your family. January has always been a time to make new goals. But what about your website? It […]

Miva Merchant 9

Time to Plan Your Miva 9 Upgrade

December 29, 2014 by Susan Petracco

The holidays are over, the shopping frenzy done. Presents are unwrapped and we’re all looking forward to the new year. That applies to your website, too, and if you use Miva Merchant, you need to start thinking about Miva Merchant 9. What’s New In Miva 9? Miva 9 includes several major changes. Even though it’s […]

mobile friendly label in Google

New Mobile-Friendly Label in Google

December 5, 2014 by Pete Petracco

Update January 19, 2015: It appears that Google may be ready to launch the mobile ranking algorithm, according to Search Engine Land and Web Pro news. In case you needed just one more reason to make your website display well on phones and tablets, Google has now begun to identify sites in their listings as […]

Miva Merchant SSL

SEO Boost for SSL-enabled Websites

September 24, 2014 by Susan Petracco

Did you know that Google recently announced that it would be giving sites a small boost in their SEO for SSL-enabled pages? Their goal is to create a more secure environment on the Internet, so they’ve decided to incentivize websites for proactively taking this step. Over at Search Engine Land, Barry Schwartz offers some guidelines […]

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