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affiliate

E-Commerce Supports Haitian Relief Efforts

February 22, 2010 by

Affiliate.com is running a great contest with these awesome t-shirts they gave away at Affiliate Summit recently. I wasn’t lucky enough to attend (being busy with the Email Summit in Miami in January and about to head off to the Miva Merchant conference tomorrow), but Tom Wozniak at Affiliate.com was nice enough to send me one in the mail (along with anyone else who emailed and asked). And the person with the most creative blog posts wins the contest – the prize being $1000 in case, and a $1000 cash donation in that person’s name to the American Red Cross Haiti Relief Fund. It’s a win-win…at worst I get a great t-shirt, and at best I get cash and Haiti gets $1000 no matter what!

miva merchant sites

10 Beautiful Examples of Miva Merchant Sites

January 15, 2010 by

If you’ve read this blog for awhile, ever talked to me, know what I do for a living, or have anything else to do with me in any other way, you probably know that I eat, sleep, and breathe e-commerce…and that my usual platform of choice is Miva Merchant. I’ve used other systems on occasion, […]

writer's block

Writers Block? 30 Topic Ideas for Your Online Store’s Blog

December 21, 2009 by

Personal blogging is pretty easy; business blogging is tougher. Making it interesting, tying your posts into your product line, and achieving the right voice are a challenge for even the most professional writer. These worries often lead to massive writers block. Here are 30 ideas for topics you may have never considered including on your […]

amazon order defect rate

Amazon Retailing Part 3: Understanding Customer Experience Metrics

November 6, 2009 by

Part 3 of our Selling on Amazon series discusses Customer Experience Metrics and how they affect your ability to make money on Amazon. This article is the third in a series, following previous topics about Winning the Buy Box and Listing Your Products on Amazon. Understanding Amazon’s concept of Customer Experience Metrics will help you […]

Sell on Amazon

Amazon Retailing Part 2: Listing Your Products

September 2, 2009 by

Welcome to Part 2 of our Selling on Amazon series. Previously we talked about how to compete with other Amazon retailers by winning the buy box for your products. Today, let’s back up a little and discuss how to get your products onto Amazon in the first place. Amazon offers three basic ways to submit […]

Amazon Winning the Buy Box

Selling on Amazon Part 1: Winning the Buy Box

August 19, 2009 by

So you’ve decided to hock your wares on Amazon.com? Amazon can be a great sales channel for retailers of many types of products, because they have BIG visibility, loyal customers with a perception of security behind the site, and a well-defined technical platform to support third-party retailers. However, there are several things that you need […]

Landing Page Bible

“The Landing Page Bible” Review

June 12, 2009 by

Cisco Adler, in his new eBook “The Landing Page Bible”, offers an answer to the “Internet age”-old question of who controls a company’s website: IT or Marketing. Rather than involve technical resources and attempt to revamp a section of the corporate website (or the entire thing!), Cisco suggests companies focus online marketing initiatives on landing […]

productivity software

E-commerce Software for Increased Productivity

April 14, 2009 by

If you’ve been running an e-commerce site for awhile and been lucky enough to watch it grow, one of the things you may have noticed is that your workload doesn’t stay fixed as sales increase. In fact, there are times when doubling sales may triple (or more!) your workload. This is the time when you […]

customer testimonials

8 Ways to Increase Your Ecommerce Site’s Credibility

April 7, 2009 by

On the web, transparency often equals trust. This is a world where credit cards are often used for fraud, where dollars are lost every day, and where identities are stolen. Smart shoppers are wary shoppers, and they don’t want to do business with faceless entities online. They want to know who’s behind the company they […]

shop.org

Shop.org Strategy and Innovation Conference – Day 2

February 5, 2009 by

Day two of the 2009 Shop.org Strategy and Innovation Forum got started with brief talks by Fiona Swerdlow, Head of Research at Shop.org, and an overview of the eCommerce Forecast 2009-2013 by Brian Walker of Forrester Research. After these discussions, the keynote for the second and final day began – and it turned out to […]

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