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avoid solopreneur burnout

How to Avoid Solopreneur Burnout

October 3, 2019Susan PetraccoLeave a Comment

It’s the dream. You and your business against the world. From the moment you strike out alone, it’s an exhilarating experience, but it can also be a lonely, and at times, exhausting one. Be careful that you don’t develop solopreneur burnout. Solopreneurs in the early stages of launching a business have to wear many hats. […]

business tax deductions

18 Important Business Tax Deductions You Should Be Taking

September 30, 2019Susan PetraccoLeave a Comment

Many small business owners dread tax time. Updating invoices and calculating how much money goes to the government isn’t very fun. Fortunately, though, there are several tax deductions you can take if you properly account for and document these expenses throughout the year. Whether you’re looking for savings on this year’s taxes or are preparing […]

terms and conditions

How to Bullet-Proof Your Website’s Terms and Conditions

September 26, 2019Susan PetraccoLeave a Comment

As the owner of a website that provides information or products to your users, it’s important to have a clearly written terms and conditions (T&C) page. Especially if you collect information from users in the form of email addresses or product order information you need to make it clear how it will be handled, saved, […]

How to Create an Elevator Pitch that Defines Your Business

How to Create an Elevator Pitch that Defines Your Business

September 4, 2019Susan PetraccoLeave a Comment

How you describe your business matters. To make the right introduction, you need an elevator pitch that effectively highlights your unique value proposition, why you are especially suited to deliver on that proposition, and most importantly, why other people should care. What’s an elevator pitch? It’s how you can sell your business in the short […]

What is FBA and is it right for your Amazon business?

What is Amazon FBA and is it Right for Your E-Commerce Business?

August 27, 2019Susan PetraccoLeave a Comment

As the world’s largest retailer ($232.9 billion in revenue in 2018), Amazon has incredible reach. It’s become synonymous with online shopping. One of the many reasons it has been so successful is its investment in a global marketplace that supports and helps 1.7 million sellers generate more than $118 billion in sales in 2018. The […]

How to Overcome Fear in Your Business

How to Overcome Fear in Your Business

August 26, 2019Susan PetraccoLeave a Comment

Ask any entrepreneur for an honest description of the life they lead, and they’ll describe a life of putting out fires, never-ending stress over finances, and persistent fear. Not only are entrepreneurs more likely to be stressed out and “worried a lot” than other workers, they are twice as likely to suffer from depression and […]

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