How you describe your business matters. To make the right introduction, you need an elevator pitch that effectively highlights your unique value proposition, why you are especially suited to deliver on that proposition, and most importantly, why other people should care. What’s an elevator pitch? It’s how you can sell your business in the short […]
Small Business Blog Posts
How to Overcome Fear in Your Business
Ask any entrepreneur for an honest description of the life they lead, and they’ll describe a life of putting out fires, never-ending stress over finances, and persistent fear. Not only are entrepreneurs more likely to be stressed out and “worried a lot” than other workers, they are twice as likely to suffer from depression and […]
Time Management Hacks for Entrepreneurs
We all have the same twenty-four-hour day. How we each manage that day is the most important factor in determining our success or failure. As an entrepreneur, you should carefully examine how your daily routines affect your productivity. Then use those results to improve your time management practices. These four root causes impact productivity most. […]
5 Branding Concepts that Have Nothing to Do with a Logo
Branding is far more encompassing than just a logo. A well thought out and defined brand should also take into account the intangible aspects of a company’s identity. The following are some of the obvious, and at times not so obvious, aspects of your business that branding should cover. 1. Your Company Name Possibly one […]
How to Choose the Right Legal Structure for Your New Business
Selecting the proper legal structure for your business can enhance your opportunities to succeed, minimize your tax liability, and protect your personal wealth. In this article, we will focus on the six structures most likely to meet the needs of the largest number of entrepreneurs. Sole Proprietorship By far, the most common legal structure for […]
Daily Habits For Women That Perpetuate Success
When it’s time for a change, there’s no greater way to start the process than by altering your daily habits to set yourself up for success. Whether you’re ready for a promotion, want to change careers, or make the leap into entrepreneurship, your choices put you in the position to achieve your goals. This means […]