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Digital Marketing

9 Types of Emails to Send Your Online Store's Mailing List

9 Types of Emails to Send Your Online Store’s Mailing List

January 23, 2020Susan Petracco

Email remains one of the most effective ways to communicate and engage with an audience. With a 3,800% ROI on every marketing dollar spent and 5.6 billion active email accounts in the world, it is an incredibly powerful sales and marketing tool that should be in your arsenal. But just because email is generally effective […]

email list for email marketing

Why Your Business Needs an Email List and How to Start One

November 15, 2019Susan Petracco

Email marketing remains the most impactful digital marketing channel available online. With an estimated $44 return for every $1 spent, email is a robust, highly effective channel that too many businesses neglect. The challenge with email marketing is the time it takes to build an email list and fully monetize it. While it’s possible to […]

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8 Ways to Quickly Identify Spammers on Pinterest

April 16, 2019Susan Petracco

Spammers are nearly as old as the Internet itself. We’ve dealt with email spam for decades now. Social media spam is hardly new, either. And it seems like Pinterest is just a haven for spammers. Perhaps the platform and its robust API (application programming interface) makes it somewhat easy to abuse, or maybe the spammers […]

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